Four Things a New Parent Actually Needs
We asked our owner and mum of three, Dan, to show us what items get the most use in the first few months — a merino swaddle wrap, a bundler nightgown in merino or organic cotton, our most-loved healing balm, and a stack of muslin wash cloths.
Nothing flashy, just the basics done properly. If you're building a newborn essentials list, start here.
4.93★ from 2,800+ reviews
01 - Start with our most-loved Healing Balm
One little tub, a hundred uses. Our nourishing Healing Balm is made for dry skin, little scrapes, dribble rash and all the everyday skin moments that come with a new baby. Made from just 5 natural ingredients.
02 - Choose your favourite swaddle
A newborn essential from day one. Choose breathable organic cotton or beautifully soft merino, then pick the colour you love. Perfect for wrapping, feeding, cuddling and those early sleepy days.
03 - Choose your favourite bundler
Made for easier nights. Our bundler nightgowns have an open elasticated bottom for quick nappy changes, without fiddly snaps or zips. Choose from soft organic cotton or temperature-regulating merino.
04 - Stock up on muslin wash cloths
The small thing you'll reach for constantly. Soft organic muslin cloths for bath time, feeding, spills, dribbles and everything in between. Keep a stack wherever you spend time with baby.
