Four Things a New Parent Actually Needs

We asked our owner and mum of three, Dan, to show us what items get the most use in the first few months — a merino swaddle wrap, a bundler nightgown in merino or organic cotton, our most-loved healing balm, and a stack of muslin wash cloths.

Nothing flashy, just the basics done properly. If you're building a newborn essentials list, start here.

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That’s it. Four genuinely useful things for those first few months.

No endless newborn checklist. Just the basics, done properly.