Black Friday Sale 2025

20% Off All Summer Muslin

Muslin Evelyn Bodysuit Muslin Evelyn Bodysuit Quick view Add to cart
Muslin Evelyn Bodysuit $64.00
0-3 months
3-6 months
6-12 months
1 yr
+1
Organic Cotton
Muslin Evelyn Top Muslin Evelyn Top Quick view Add to cart
Muslin Evelyn Top $59.00
6-12 months
1 yr
2 yr
3 yr
+4
Organic Cotton
Muslin Evelyn Bloomers Muslin Evelyn Bloomers Quick view Add to cart
Muslin Evelyn Bloomers $30.00
0-3 months
3-6 months
6-12 months
1 yr
Organic Cotton
Muslin Evelyn Shorts Muslin Evelyn Shorts Quick view Add to cart
Muslin Evelyn Shorts $42.00
6-12 months
1 yr
2 yr
3 yr
+3
Organic Cotton
Muslin Charlotte Dress Sleeveless Muslin Charlotte Dress Sleeveless Quick view Add to cart
Muslin Charlotte Dress Sleeveless $59.00
0-3 months
3-6 months
6-12 months
1 yr
+4
Organic Cotton
Muslin Charlotte Dress Short Sleeve Muslin Charlotte Dress Short Sleeve Quick view Add to cart
Muslin Charlotte Dress Short Sleeve $62.00
0-3 months
3-6 months
6-12 months
1yr
+4
Organic Cotton
Muslin Charlotte Dress Long Sleeve Muslin Charlotte Dress Long Sleeve Quick view Add to cart
Muslin Charlotte Dress Long Sleeve $65.00
0-3 months
3-6 months
6-12 months
1yr
+4
Organic Cotton
Muslin Mia Dress Muslin Mia Dress Quick view Add to cart
Muslin Mia Dress $54.00
0-3 months
3-6 months
6-12 months
1yr
+4
Organic Cotton
Muslin Frankie Grandpa Shirt Muslin Frankie Grandpa Shirt Quick view Add to cart
Muslin Frankie Grandpa Shirt $37.00
3-6 months
6-12 months
1yr
2yr
+3
Organic Cotton
Muslin Frankie Wide Leg Pants Muslin Frankie Wide Leg Pants Quick view Add to cart
Muslin Frankie Wide Leg Pants $39.00
3-6 months
6-12 months
1yr
2yr
+3
Organic Cotton
Muslin Frankie Romper Muslin Frankie Romper Quick view Add to cart
Muslin Frankie Romper $44.00
0-3 months
3-6 months
6-12 months
1YR
Organic Cotton
Muslin Frankie Overalls Muslin Frankie Overalls Quick view Add to cart
Muslin Frankie Overalls $54.00
6-12 months
1YR
2YR
3YR
+2
Organic Cotton

20% Off All Organic Sweatshirting

Shop Cotton Sweatshirting
Sweatshirt - River Sweatshirt - River Quick view Add to cart
Sweatshirt - River $48.00
6-12 months
1 yr
2 yr
3 yr
+2
Organic Cotton
Sweatpants - River Sweatpants - River Quick view Add to cart
Sweatpants - River $38.00
6-12 months
1 yr
2 yr
3 yr
+2
Organic Cotton
Sweatshirt Onesie - River Sweatshirt Onesie - River Quick view Add to cart
Sweatshirt Onesie - River $44.00
0-3 months
3-6 months
6-12 months
Organic Cotton
Sweatshirt Blanket - River Sweatshirt Blanket - River Quick view Add to cart
Sweatshirt Blanket - River $49.00
Organic Cotton
Sweatshirt - Oat Sweatshirt - Oat Quick view Add to cart
Sweatshirt - Oat $48.00
6-12 months
1 yr
2 yr
3 yr
+2
Organic Cotton
Sweatpants - Oat Sweatpants - Oat Quick view Add to cart
Sweatpants - Oat $38.00
6-12 months
1 yr
2 yr
3 yr
+2
Organic Cotton
Sweatshirt Onesie - Oat Sweatshirt Onesie - Oat Quick view Add to cart
Sweatshirt Onesie - Oat $44.00
0-3 months
3-6 months
6-12 months
Organic Cotton
Sweatshirt Blanket - Oat Sweatshirt Blanket - Oat Quick view Add to cart
Sweatshirt Blanket - Oat $49.00
Organic Cotton
Sweatshirt - Olive Star Sweatshirt - Olive Star Quick view Add to cart
Sweatshirt - Olive Star $48.00
6-12 months
1 yr
2 yr
3 yr
+2
Organic Cotton
Sweatpants - Olive Star Sweatpants - Olive Star Quick view Add to cart
Sweatpants - Olive Star $38.00
6-12 months
1 yr
2 yr
3 yr
+2
Organic Cotton
Sweatshirt - Olive Sweatshirt - Olive Quick view Add to cart
Sweatshirt - Olive $48.00
6-12 months
1 yr
2 yr
3 yr
+2
Organic Cotton
Sweatpants - Olive Sweatpants - Olive Quick view Add to cart
Sweatpants - Olive $38.00
6-12 months
1 yr
2 yr
3 yr
+2
Organic Cotton

CODE: BLKFRIDAY

20% OFF STOREWIDE

*Excludes Sunscreens and Outlet items. Regular returns and exchanges policy applies.

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  • Sweatpants - River Sweatpants - River Quick view Add to cart
    Sweatpants - River $38.00
    6-12 months
    1 yr
    2 yr
    3 yr
    +2
    Organic Cotton
  • Sweatpants - Olive Star Sweatpants - Olive Star Quick view Add to cart
    Sweatpants - Olive Star $38.00
    6-12 months
    1 yr
    2 yr
    3 yr
    +2
    Organic Cotton
  • Merino Hoodie - Blossom Merino Hoodie - Blossom Quick view Add to cart
    Merino Hoodie - Blossom $69.00
    2 yr
    3 yr
    4 yr
    5 yr
    +2
    100% Merino
  • Merino Singlet - Mushroom Merino Singlet - Mushroom Quick view Add to cart
    Merino Singlet - Mushroom $54.00
    1 yr
    2 yr
    3 yr
    4 yr
    +4
    100% Merino
  • Merino Long Sleeve Tee - Blossom Merino Long Sleeve Tee - Blossom Quick view Add to cart
    Merino Long Sleeve Tee - Blossom $64.00
    1 yr
    2 yr
    3 yr
    4 yr
    +4
    100% Merino
  • Merino Bodysuit - Denim Merino Bodysuit - Denim Quick view Add to cart
    Merino Bodysuit - Denim $59.90
    NB
    0-3 months
    3-6 months
    6-12 months
    +2
    100% Merino
  • Merino Bodysuit - Walnut Stripe Merino Bodysuit - Walnut Stripe Quick view Add to cart
    Merino Bodysuit - Walnut Stripe $59.90
    NB
    0-3 months
    3-6 months
    6-12 months
    +2
    100% Merino
  • Long Sleeve Bodysuit - Oat Long Sleeve Bodysuit - Oat Quick view Add to cart
    Long Sleeve Bodysuit - Oat $29.00
    Prem
    NB
    0-3 months
    3-6 months
    +2
    Organic Cotton
  • Long Sleeve Bodysuit - Fingerprint Bears Long Sleeve Bodysuit - Fingerprint Bears Quick view Add to cart
    Long Sleeve Bodysuit - Fingerprint Bears $29.00
    NB
    0-3 months
    3-6 months
    6-12 months
    Organic Cotton
  • Booties - Moss Quick view Add to cart
    Booties - Moss $9.00
    Organic Cotton
  • Footless Printed Onesie Zipsuit - Marigold Star Footless Printed Onesie Zipsuit - Marigold Star Quick view Add to cart
    Footless Printed Onesie Zipsuit - Marigold Star $32.00
    NB
    0-3 months
    3-6 months
    6-12 months
    +1
    Organic Cotton
  • Contrast Trim Singlet - Sky Contrast Trim Singlet - Sky Quick view Add to cart
    Contrast Trim Singlet - Sky $27.00
    6-12 months
    1 yr
    2 yr
    3 yr
    +2
    Organic Cotton
  • Sweatshirt Onesie - Mocha Sweatshirt Onesie - Mocha Quick view Add to cart
    Sweatshirt Onesie - Mocha $44.00
    0-3 months
    3-6 months
    6-12 months
    Organic Cotton
  • Singlet Bodysuit - Fingerprint Friends Singlet Bodysuit - Fingerprint Friends Quick view Add to cart
    Singlet Bodysuit - Fingerprint Friends $25.00
    NB
    0-3 months
    3-6 months
    6-12 months
    +1
    Organic Cotton
  • Organic Cotton Bib - Marigold Star Quick view Add to cart
    Organic Cotton Bib - Marigold Star $11.00
    Organic Cotton
  • Natural Wood Teether Ring Quick view Add to cart
    Natural Wood Teether Ring $15.00
  • Merino Hoodie - Plum Merino Hoodie - Plum Quick view Add to cart
    Merino Hoodie - Plum $69.00
    2 yr
    3 yr
    4 yr
    5 yr
    +2
    100% Merino
  • Merino Cuffed Pants - Plum Merino Cuffed Pants - Plum Quick view Add to cart
    Merino Cuffed Pants - Plum $59.00
    0-3 months
    3-6 months
    6-12 months
    1 yr
    +4
    100% Merino
  • Merino Footless Onesie - Plum Merino Footless Onesie - Plum Quick view Add to cart
    Merino Footless Onesie - Plum $67.00
    NB
    0-3 months
    3-6 months
    6-9 months
    +2
    100% Merino
  • Long Sleeve Bodysuit - Moss Long Sleeve Bodysuit - Moss Quick view Add to cart
    Long Sleeve Bodysuit - Moss $29.00
    Prem
    NB
    0-3 months
    3-6 months
    +2
    OUTLET SALE
  • Booties - River Quick view Add to cart
    Booties - River $9.00
    Organic Cotton
  • Drop Crotch Pants - Sage Drop Crotch Pants - Sage Quick view Add to cart
    Drop Crotch Pants - Sage $27.00
    6-12 months
    1 yr
    2 yr
    Organic Cotton
  • Singlet Bodysuit - Chubby Bear Singlet Bodysuit - Chubby Bear Quick view Add to cart
    Singlet Bodysuit - Chubby Bear $25.00
    NB
    0-3 months
    3-6 months
    6-12 months
    +1
    Organic Cotton
  • Singlet Bodysuit - Sage Star Singlet Bodysuit - Sage Star Quick view Add to cart
    Singlet Bodysuit - Sage Star $25.00
    NB
    0-3 months
    3-6 months
    6-12 months
    +1
    Organic Cotton
  • Organic Cotton Swaddle Wrap - Marigold Star Organic Cotton Swaddle Wrap - Marigold Star Quick view Add to cart
    Organic Cotton Swaddle Wrap - Marigold Star $34.00
    Organic Cotton
  • Merino Hoodie - Walnut Merino Hoodie - Walnut Quick view Add to cart
    Merino Hoodie - Walnut $69.00
    2 yr
    3 yr
    4 yr
    5 yr
    +2
    100% Merino
  • Merino Footless Onesie - Walnut Quick view Add to cart
    Merino Footless Onesie - Walnut $67.00
    NB
    0-3 months
    3-6 months
    6-9 months
    +2
    100% Merino
  • Merino Bodysuit - Blossom Stripe Merino Bodysuit - Blossom Stripe Quick view Add to cart
    Merino Bodysuit - Blossom Stripe $59.90
    NB
    0-3 months
    3-6 months
    6-12 months
    +2
    100% Merino
  • Booties - Sage Quick view Add to cart
    Booties - Sage $9.00
    Organic Cotton
  • Booties - Petal Quick view Add to cart
    Booties - Petal $9.00
    Organic Cotton
  • Sweatshirt Onesie - Olive Sweatshirt Onesie - Olive Quick view Add to cart
    Sweatshirt Onesie - Olive $44.00
    0-3 months
    3-6 months
    6-12 months
    Organic Cotton
  • Sweatshirt - Mocha Sweatshirt - Mocha Quick view Add to cart
    Sweatshirt - Mocha $48.00
    6-12 months
    1 yr
    2 yr
    3 yr
    +2
    Organic Cotton
  • Short Sleeve Bodysuit - Petal Short Sleeve Bodysuit - Petal Quick view Add to cart
    Short Sleeve Bodysuit - Petal $25.00
    Prem
    NB
    0-3 months
    3-6 months
    +2
    Organic Cotton
  • Organic Cotton Bib - Petal Contrast Quick view Add to cart
    Organic Cotton Bib - Petal Contrast $11.00
    Organic Cotton
  • Merino Singlet - Denim Merino Singlet - Denim Quick view Add to cart
    Merino Singlet - Denim $54.00
    2 yr
    3 yr
    4 yr
    5 yr
    +3
    100% Merino
  • Merino Cuffed Pants - Periwinkle Merino Cuffed Pants - Periwinkle Quick view Add to cart
    Merino Cuffed Pants - Periwinkle $59.00
    0-3 months
    3-6 months
    6-12 months
    1 yr
    +4
    100% Merino
  • Long Sleeve Bodysuit - Sage Long Sleeve Bodysuit - Sage Quick view Add to cart
    Long Sleeve Bodysuit - Sage $29.00
    NB
    0-3 months
    3-6 months
    6-12 months
    +1
    Organic Cotton
  • Long Sleeve Bodysuit - Sky Long Sleeve Bodysuit - Sky Quick view Add to cart
    Long Sleeve Bodysuit - Sky $29.00
    Prem
    NB
    0-3 months
    3-6 months
    +2
    Organic Cotton
  • Footless Onesie Zipsuit - Denim Footless Onesie Zipsuit - Denim Quick view Add to cart
    Footless Onesie Zipsuit - Denim $32.00
    Prem
    NB
    0-3 months
    3-6 months
    +2
    Organic Cotton
  • Footless Onesie Zipsuit - Sky Footless Onesie Zipsuit - Sky Quick view Add to cart
    Footless Onesie Zipsuit - Sky $32.00
    Prem
    NB
    0-3 months
    3-6 months
    +2
    Organic Cotton
  • Contrast Trim Singlet - Sage Contrast Trim Singlet - Sage Quick view Add to cart
    Contrast Trim Singlet - Sage $27.00
    6-12 months
    1 yr
    2 yr
    3 yr
    +2
    Organic Cotton
  • Sweatshirt Onesie - River Sweatshirt Onesie - River Quick view Add to cart
    Sweatshirt Onesie - River $44.00
    0-3 months
    3-6 months
    6-12 months
    Organic Cotton
  • Merino Singlet Bodysuit - Walnut Quick view Add to cart
    Merino Singlet Bodysuit - Walnut $52.00
    NB
    0-3 months
    3-6 months
    6-12 months
    +2
    100% Merino
  • Organic Cotton Bib - Sage Contrast Quick view Add to cart
    Organic Cotton Bib - Sage Contrast $11.00
    Organic Cotton
  • Merino Long Sleeve Tee - Periwinkle Merino Long Sleeve Tee - Periwinkle Quick view Add to cart
    Merino Long Sleeve Tee - Periwinkle $64.00
    1 yr
    2 yr
    3 yr
    4 yr
    +4
    100% Merino
  • Merino Bodysuit - Walnut Quick view Add to cart
    Merino Bodysuit - Walnut $59.90
    NB
    0-3 months
    3-6 months
    6-12 months
    +2
    100% Merino
  • Knotted Beanie - Oat Quick view Add to cart
    Knotted Beanie - Oat $15.00
    Prem
    NB
    0-3 months
    Organic Cotton
  • Long Sleeve Bodysuit - River Long Sleeve Bodysuit - River Quick view Add to cart
    Long Sleeve Bodysuit - River $29.00
    Prem
    NB
    0-3 months
    3-6 months
    +2
    Organic Cotton
145-192 of 326 products

Babu Black Friday Sale 2025

Get 20% off almost everything storewide between Monday 24th November 9am NZT and Monday 1st December 9pm NZT. Discount applies at checkout with code 'BLKFRIDAY' and cannot be applied to sunscreens, outlet sale items, gift cards, or gift wrap. Free shipping on orders throughout New Zealand over $150. Please allow delays of up to 7 working days over the Black Friday period, express shipping and click and collect will be unavailable during this time. Regular returns and exchanges policy applies to Black Friday Sale items.