Black Friday Sale 2025

20% Off All Summer Muslin

Muslin Evelyn Bodysuit Muslin Evelyn Bodysuit Quick view Add to cart
Muslin Evelyn Bodysuit $64.00
0-3 months
3-6 months
6-12 months
1 yr
+1
Organic Cotton
Muslin Evelyn Top Muslin Evelyn Top Quick view Add to cart
Muslin Evelyn Top $59.00
6-12 months
1 yr
2 yr
3 yr
+4
Organic Cotton
Muslin Evelyn Bloomers Muslin Evelyn Bloomers Quick view Add to cart
Muslin Evelyn Bloomers $30.00
0-3 months
3-6 months
6-12 months
1 yr
Organic Cotton
Muslin Evelyn Shorts Muslin Evelyn Shorts Quick view Add to cart
Muslin Evelyn Shorts $42.00
6-12 months
1 yr
2 yr
3 yr
+3
Organic Cotton
Muslin Charlotte Dress Sleeveless Muslin Charlotte Dress Sleeveless Quick view Add to cart
Muslin Charlotte Dress Sleeveless $59.00
0-3 months
3-6 months
6-12 months
1 yr
+4
Organic Cotton
Muslin Charlotte Dress Short Sleeve Muslin Charlotte Dress Short Sleeve Quick view Add to cart
Muslin Charlotte Dress Short Sleeve $62.00
0-3 months
3-6 months
6-12 months
1yr
+4
Organic Cotton
Muslin Charlotte Dress Long Sleeve Muslin Charlotte Dress Long Sleeve Quick view Add to cart
Muslin Charlotte Dress Long Sleeve $65.00
0-3 months
3-6 months
6-12 months
1yr
+4
Organic Cotton
Muslin Mia Dress Muslin Mia Dress Quick view Add to cart
Muslin Mia Dress $54.00
0-3 months
3-6 months
6-12 months
1yr
+4
Organic Cotton
Muslin Frankie Grandpa Shirt Muslin Frankie Grandpa Shirt Quick view Add to cart
Muslin Frankie Grandpa Shirt $37.00
3-6 months
6-12 months
1yr
2yr
+3
Organic Cotton
Muslin Frankie Wide Leg Pants Muslin Frankie Wide Leg Pants Quick view Add to cart
Muslin Frankie Wide Leg Pants $39.00
3-6 months
6-12 months
1yr
2yr
+3
Organic Cotton
Muslin Frankie Romper Muslin Frankie Romper Quick view Add to cart
Muslin Frankie Romper $44.00
0-3 months
3-6 months
6-12 months
1YR
Organic Cotton
Muslin Frankie Overalls Muslin Frankie Overalls Quick view Add to cart
Muslin Frankie Overalls $54.00
6-12 months
1YR
2YR
3YR
+2
Organic Cotton

20% Off All Organic Sweatshirting

Shop Cotton Sweatshirting
Sweatshirt - River Sweatshirt - River Quick view Add to cart
Sweatshirt - River $48.00
6-12 months
1 yr
2 yr
3 yr
+2
Organic Cotton
Sweatpants - River Sweatpants - River Quick view Add to cart
Sweatpants - River $38.00
6-12 months
1 yr
2 yr
3 yr
+2
Organic Cotton
Sweatshirt Onesie - River Sweatshirt Onesie - River Quick view Add to cart
Sweatshirt Onesie - River $44.00
0-3 months
3-6 months
6-12 months
Organic Cotton
Sweatshirt Blanket - River Sweatshirt Blanket - River Quick view Add to cart
Sweatshirt Blanket - River $49.00
Organic Cotton
Sweatshirt - Oat Sweatshirt - Oat Quick view Add to cart
Sweatshirt - Oat $48.00
6-12 months
1 yr
2 yr
3 yr
+2
Organic Cotton
Sweatpants - Oat Sweatpants - Oat Quick view Add to cart
Sweatpants - Oat $38.00
6-12 months
1 yr
2 yr
3 yr
+2
Organic Cotton
Sweatshirt Onesie - Oat Sweatshirt Onesie - Oat Quick view Add to cart
Sweatshirt Onesie - Oat $44.00
0-3 months
3-6 months
6-12 months
Organic Cotton
Sweatshirt Blanket - Oat Sweatshirt Blanket - Oat Quick view Add to cart
Sweatshirt Blanket - Oat $49.00
Organic Cotton
Sweatshirt - Olive Star Sweatshirt - Olive Star Quick view Add to cart
Sweatshirt - Olive Star $48.00
6-12 months
1 yr
2 yr
3 yr
+2
Organic Cotton
Sweatpants - Olive Star Sweatpants - Olive Star Quick view Add to cart
Sweatpants - Olive Star $38.00
6-12 months
1 yr
2 yr
3 yr
+2
Organic Cotton
Sweatshirt - Olive Sweatshirt - Olive Quick view Add to cart
Sweatshirt - Olive $48.00
6-12 months
1 yr
2 yr
3 yr
+2
Organic Cotton
Sweatpants - Olive Sweatpants - Olive Quick view Add to cart
Sweatpants - Olive $38.00
6-12 months
1 yr
2 yr
3 yr
+2
Organic Cotton

CODE: BLKFRIDAY

20% OFF STOREWIDE

*Excludes Sunscreens and Outlet items. Regular returns and exchanges policy applies.

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  • Long Sleeve Bodysuit - Marigold Star Long Sleeve Bodysuit - Marigold Star Quick view Add to cart
    Long Sleeve Bodysuit - Marigold Star $29.00
    NB
    0-3 months
    3-6 months
    6-12 months
    +1
    Organic Cotton
  • Booties - Charcoal Quick view Add to cart
    Booties - Charcoal $9.00
    Organic Cotton
  • Bundler Sleep Sack Nightgown - Oat Bundler Sleep Sack Nightgown - Oat Quick view Add to cart
    Bundler Sleep Sack Nightgown - Oat $32.00
    Prem
    NB
    0-3 months
    Organic Cotton
  • Tide's Out (Tai Timu) Tide's Out (Tai Timu) Quick view Add to cart
    Tide's Out (Tai Timu) $19.90
  • Sweatpants - Marigold Sweatpants - Marigold Quick view Add to cart
    Sweatpants - Marigold $38.00
    6-12 months
    1 yr
    2 yr
    3 yr
    +2
    Organic Cotton
  • Short Sleeve Bodysuit - Marigold Contrast Short Sleeve Bodysuit - Marigold Contrast Quick view Add to cart
    Short Sleeve Bodysuit - Marigold Contrast $25.00
    NB
    0-3 months
    3-6 months
    6-12 months
    Organic Cotton
  • Singlet Bodysuit - Petal Contrast Singlet Bodysuit - Petal Contrast Quick view Add to cart
    Singlet Bodysuit - Petal Contrast $25.00
    NB
    0-3 months
    3-6 months
    6-12 months
    +1
    Organic Cotton
  • Merino Sleeping Bag - Blossom Merino Sleeping Bag - Blossom Quick view Add to cart
    Merino Sleeping Bag - Blossom From $135.00
    0-6 months
    3-24 months
    2-4 yr
    100% Merino
  • Merino Sleeping Bag - Sage Merino Sleeping Bag - Sage Quick view Add to cart
    Merino Sleeping Bag - Sage From $135.00
    0-6 months
    3-24 months
    2-4 yr
    100% Merino
  • My First Reo Māori Picture Dictionary My First Reo Māori Picture Dictionary Quick view Add to cart
    My First Reo Māori Picture Dictionary $24.90
  • Merino Footed Leggings - Plum Merino Footed Leggings - Plum Quick view Add to cart
    Merino Footed Leggings - Plum $49.90
    NB
    0-3 months
    3-6 months
    6-12 months
    100% Merino
  • Merino Singlet - Plum Merino Singlet - Plum Quick view Add to cart
    Merino Singlet - Plum $54.00
    2 yr
    3 yr
    4 yr
    5 yr
    +2
    100% Merino
  • Knotted Beanie - Sage Star Quick view Add to cart
    Knotted Beanie - Sage Star $15.00
    Prem
    NB
    0-3 months
    3-6 months
    +1
    Organic Cotton
  • Knotted Beanie - Denim Quick view Add to cart
    Knotted Beanie - Denim $15.00
    Prem
    NB
    0-3 months
    3-6 months
    +1
    Organic Cotton
  • Long Sleeve Bodysuit - Rose Long Sleeve Bodysuit - Rose Quick view Add to cart
    Long Sleeve Bodysuit - Rose $29.00
    NB
    0-3 months
    3-6 months
    6-12 months
    +1
    Organic Cotton
  • Terry Hooded Baby Towel - Oat Contrast Terry Hooded Baby Towel - Oat Contrast Quick view Add to cart
    Terry Hooded Baby Towel - Oat Contrast $39.00
  • Sweatshirt Blanket - Marigold Sweatshirt Blanket - Marigold Quick view Add to cart
    Sweatshirt Blanket - Marigold $49.00
    Organic Cotton
  • Merino Bundler Nightgown - Mushroom Quick view Add to cart
    Merino Bundler Nightgown - Mushroom $62.00
    NB
    0-3 months
    100% Merino
  • Merino Singlet Bodysuit - Plum Merino Singlet Bodysuit - Plum Quick view Add to cart
    Merino Singlet Bodysuit - Plum $52.00
    NB
    0-3 months
    3-6 months
    6-12 months
    +3
    100% Merino
  • Knotted Beanie - Marigold Quick view Add to cart
    Knotted Beanie - Marigold $15.00
    Prem
    NB
    0-3 months
    3-6 months
    +1
    Organic Cotton
  • Knotted Beanie - Lavender Quick view Add to cart
    Knotted Beanie - Lavender $15.00
    Prem
    NB
    0-3 months
    3-6 months
    +1
    Organic Cotton
  • Long Sleeve PJ Set - Lavender Long Sleeve PJ Set - Lavender Quick view Add to cart
    Long Sleeve PJ Set - Lavender $45.00
    2 yr
    3 yr
    4 yr
    5 yr
    Organic Cotton
  • Wild About Footy Wild About Footy Quick view Add to cart
    Wild About Footy $24.90
  • Short Sleeve Bodysuit - Rose Short Sleeve Bodysuit - Rose Quick view Add to cart
    Short Sleeve Bodysuit - Rose $25.00
    Prem
    NB
    0-3 months
    3-6 months
    +2
    Organic Cotton
  • Merino Footed Leggings - Blossom Merino Footed Leggings - Blossom Quick view Add to cart
    Merino Footed Leggings - Blossom $49.90
    NB
    0-3 months
    3-6 months
    6-12 months
    100% Merino
  • Knotted Beanie - Marigold Star Quick view Add to cart
    Knotted Beanie - Marigold Star $15.00
    NB
    0-3 months
    Organic Cotton
  • Long Sleeve Bodysuit - Marigold Long Sleeve Bodysuit - Marigold Quick view Add to cart
    Long Sleeve Bodysuit - Marigold $29.00
    Prem
    NB
    0-3 months
    3-6 months
    +2
    Organic Cotton
  • Kuwi & Friends Maori Picture Dictionary Kuwi & Friends Maori Picture Dictionary Quick view Add to cart
    Kuwi & Friends Maori Picture Dictionary $29.90
  • Cot Top Sheet Cot Top Sheet Quick view Add to cart
    +3 colors
    Cot Top Sheet $68.00
    Organic Cotton
  • First Signs - Animals First Signs - Animals Quick view Add to cart
    First Signs - Animals $24.90
  • Terry Hooded Baby Towel - Sky Contrast Terry Hooded Baby Towel - Sky Contrast Quick view Add to cart
    Terry Hooded Baby Towel - Sky Contrast $39.00
  • Terry Hooded Baby Towel - Petal Contrast Terry Hooded Baby Towel - Petal Contrast Quick view Add to cart
    Terry Hooded Baby Towel - Petal Contrast $39.00
  • Terry Hooded Baby Towel - Chubby Bear Terry Hooded Baby Towel - Chubby Bear Quick view Add to cart
    Terry Hooded Baby Towel - Chubby Bear $39.00
  • Singlet Bodysuit - Marigold Contrast Singlet Bodysuit - Marigold Contrast Quick view Add to cart
    Singlet Bodysuit - Marigold Contrast $25.00
    NB
    0-3 months
    3-6 months
    6-12 months
    +1
    Organic Cotton
  • Terry Hooded Baby Towel - Ditsy Floral Terry Hooded Baby Towel - Ditsy Floral Quick view Add to cart
    Terry Hooded Baby Towel - Ditsy Floral $39.00
  • Merino Sleeping Bag - Plum Merino Sleeping Bag - Plum Quick view Add to cart
    Merino Sleeping Bag - Plum From $135.00
    0-6 months
    3-24 months
    2-4 yr
    100% Merino
  • Organic Cotton Capsule Cover NZ Forest Organic Cotton Capsule Cover NZ Forest Quick view Add to cart
    Organic Cotton Capsule Cover NZ Forest $55.00
    Organic Cotton
  • Little People, Big Dreams- David Bowie Little People, Big Dreams- David Bowie Quick view Add to cart
    Little People, Big Dreams- David Bowie $19.90
289-326 of 326 products

Babu Black Friday Sale 2025

Get 20% off almost everything storewide between Monday 24th November 9am NZT and Monday 1st December 9pm NZT. Discount applies at checkout with code 'BLKFRIDAY' and cannot be applied to sunscreens, outlet sale items, gift cards, or gift wrap. Free shipping on orders throughout New Zealand over $150. Please allow delays of up to 7 working days over the Black Friday period, express shipping and click and collect will be unavailable during this time. Regular returns and exchanges policy applies to Black Friday Sale items.